Trends You’ll See In Graphic Designing In 2020-21

With a wide scale of changes in the world across the years, brands don’t want to take any designing risks this year. They have found a lot to do this year. They will have relied on old ones like muted color palettes, serif fonts, and simple data visualization in order to make better communication. Things that invoke a sense of calm, positivity, and understanding in an ultra-chaotic world also like. Whereas, bold colors, brash fonts, and face marketing isn’t going to work now and in the future as well. 

In 2020, graphic designing trends have crossed a crucial milestone. It’s a dawn of a new decade and graphic design is poised to achieve new heights as designers intend to define the era. There’s a feeling in the air that we will about to witness the next evolution that happened in graphic designing. 

If you’re planning to hire a freelance graphic designer by the end of this year, you must know the trends that will dominate in 2021. Check out some of the biggest graphic designing trends in this article.

Cyberpunk Color Schemes 

2021 will feature brighter and bolder colors! As the value of design arises, brands are going to be crazy and wackier than ever with colors to attempt to stand out from the crowd. Our ways might clog with electric scooters instead o of flying cars, but considering how computers have integrated into our daily lives. When it comes to graphic designing, futuristic themes are often expressed with colors, mostly bright and over saturated hues which we usually don’t see in nature. All this creativity is associated with cyberpunk, - sci-fi genre that often depicts dark, futuristic, and neon-infused cities as same as movies Blade Runner. 

“Futuristic color schemes and designs will be on-trend in next year, continue with the isometric trend and bringing colors like blues and purples and hot pink to give effective designs that futuristic glowing feel”. 

In practice, your freelance graphic designer should know cyberpunk color schemes to create a surreal experience for viewers which they cannot experience in real life. Brightness will also make your designs friendly and inviting; instead of they are shamelessly calling attention to themselves. 

3D Design and Typography 

You can see three-dimensional works everywhere right now, entire compositions having huge depth; you cannot reach out but touch them. 3D typography feels just about ready to pop and the best thing, there is no particular type that fits best for this trend; bold, skinny, script, sans-serif, or any font can be rendered in 3D. Apart from typography, we can see a lot of gorgeously rendered 3D compositions that give the impression of being still-lives from different planets. Moreover, in order to creative and unique, it will be easier for you as a freelance graphic designer to combine the technology with other realities like – photos and 2-dimensional objects. 

Even More Minimalism

Today landscape reflects the ongoing importance placed on the honesty and transparency of organizations. Minimalism is flourished this year and expected to continue well in 2021 as well. Research says, “Design will continue to strip away extra flair and embellishment and move ahead a much simpler and straightforward presentation. It implies designs will be based on trust and believability hence tends towards using simple and intuitive visual elements such as – flat designs, primary colors, two-dimensional illustration, easy to read typography and even veering into a design that feels intentionally uncompleted. If we talk about digital lifestyle brands, we’re seeing a softening and simplicity, with the use of more approachable typography with fewer capitals, more circular letter forms, naturalistic and clean icons. If you are looking for greater honesty in styling and photography, hire a freelance graphic designer who can focus on real individuals in a less staged environment, as well as reflect the desire for more one on one conversation. 

Take GIFs to the Next Level 

Something we have seen more and more in this year that clever and branded animations that bring life messages in a fun and innovative way. As GIFs are growing with vast pace over social media platforms, animations are also growing in quick succession and getting popular in email marketing and web page design than ever before. In order to get quick response throughout the year for notable events, the alternative approach to GIFs will begin to reshape the digital landscape in the upcoming years. Designers can no longer afford to sit still. It is important for brands to follow and explore the popularity of the updated GIFs and how the formatted GIFs can be beneficial for them; otherwise, it’s an opportunity wasted. 

Text Heavy Videos 

As people likely to continue to work remotely well in 2021, shooting new content would be quite difficult. You cannot jump over a room and shoot video with your team. Or even find a freelance graphic designer very easy. At a certain point, people are getting tired of seeing someone talk to them directly over computers. 

I am one of them because I already have all meetings like that. So, I prefer that video content will be lean on text and motion graphics highly this year. 

You can use Slack for very heavy text videos overall social media accounts. This kind of work will be more engaging than a blog header or stock photo. Give it a one-shot at least and the results will amaze you. 

 Final Words!!!

The trends of graphic designing seem to be a part of a wide spectrum and it only can be prototypical of the same polarization of this globe. The past years have shown a spotlight on honesty and transparency of business, the immediacy and global concern of environmental degradation, and besides mass political separation. From ultra-minimalism to throwing out the rule book of graphic designing in protest, we will be the witness of a vast array of exciting trends emerge.